Trust Your Farmer's Label!
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We are a farmer's organisation established to enable farmers to produce certified free range and/or grass fed meat for consumers.
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Our goal is to create a brandmark that when consumers see it, they know with certainty that what the label says they can believe in.
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At the same time we want every farmer to be able to market their product as directly to consumers as possible.
A group of like-minded people from the whole value chain - farmers to retailers - realised the importance of a label the consumer could trust. Out of this GRASS FED ASSOCIATION OF SA was born.
Passionate about our animals and passionate about farming, we take pride in working with farmers to produce the best for consumers.
As consumers with so much "green talk" being bandied about, we believe its important that you know what you are buying - openly, honestly and without fancy talk.